Not one of the highest quality videos! This is like Jeopardy – I give the answer, you guess the question! We had 80 people from all of the top Italian publishers to cover issues around RTB and private marketplaces. The market is cautious but definitely progressing well.
An interview with Geoff Smith and Myself on the successful learnings of the world first work we carried out earlier in 2013, where we took search signals and used them to re-market against through display.
All facilitated with DBM and DS3.
A short presentation at last AOP B2B conference. It was topline approach to how that industry should consider next steps in the RTB environment.
I normally post work related content but I really enjoyed this view of our lives from above. We are all down there somewhere..
Video thanks to Tomislav Safundžić – http://vimeo.com/tsafundzic