Adweek Panel focused on Future of CMO

/ Author

I was invited to join a MediaIQ panel at Adweek and we discussed the increasing pressure on the CMO in the age of data and technology as well the merging of marketing tech and adtech.

I was joined by marketeers from Cineworld, NewsUK and consultant to Tesco.

Click on the image to watch.

Screen Shot 2015-03-25 at 17.14.13

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