Data Driven – Reality Based Media Panel at Monaco Media Forum

A panel moderated by Brian from Digiday talking about data driven display market and the role of programmatic trading from an advertiser, agency and human perspective. We covered privacy, a cookieless world and how the media agency has and will have to change in the future. A very enjoyable panel overall.

Panel consisted of VivaKi, Adobe, Taykey and Nugg.ad