WiFi on planes, tubes and trains, we all know its coming – good or bad?

Marco Bertozzi:15.01.2010
It is inevitable. 10 Years ago when you went on holiday that was it, you were out of touch, out of sight, out of mind. That was not just about the technology it was also a reflection on work society not demanding you to be available, a holiday was exactly that.

Over time the demands by work have increased more and more with technology aiding and abetting all the way along. Phones turned to Blackberrys and iPhones, every conceivable space became WiFi and generally speaking now there are less and less problems with phone connectivity around the globe. As I mentioned above there are two issues here, one is the way it has become more and more acceptable to disturb people on holidays and at weekends and the other is technology making communication possible wherever you are. I want to talk about the latter.

The biggest thing to change here is the march of WiFi into once untouched havens of non connectivity. The train, although mobile broadband has eroded that for some time, but the bastions, that have withstood all attempts – the air flight and The Tube!

Its all changing, WiFi in planes is already up and running in the US and in 2010 Lufthansa, Virgin and sure many more will pick up the mantel for International flights. Interesting that research in the US has shown that there is a huge drop off of usage when one has to pay (up to 12 dollars for a 5hr+ flight), cost being the issue, I am not so sure. I think that people are not ready a world where they are never out of touch. Why would the usage drop off because of the cost? Its mainly used by business people who would expense their companies anyway, no this is about the last haven for people to not be contacted, trying to be retained. The plane flight is an opportunity to do what you want to do without guilt, work, sleep, play, talk, whatever suits, without blame. Marc Ruxin in his blog on a similar discussion quoted the fact that Napoleon often waited six months to answer post as most of the things that were urgently needed to be done had either been done or disappeared..so true. How many times do you catch up on email that if you had been there right from the start you would have waded in, but because you were caught up elsewhere they sorted themselves out.

On a situation closer to home, the idea of having connectivity for your phone on the tube will be both very useful and very annoying. Again the tube journey for many is their time to think, digest the news, read a favourite book etc etc, that will be destroyed by getting a signal. And what will the subject of the calls be about? ‘I am running late’ ‘problems on the tube’ ‘my boss is an idiot’ you can imagine, except multiply by thousands in a confined space, as far as I am concerned the Tube just got worse Obviously it will be a brilliant turn of events when I need to make that ‘I am running late call!’

All in all though the erosion of these last frontiers of isolation just answers probably what people are after but sometimes I think only because of either mobile addiction or work pressure. Deep down dont we enjoy those times where we are forced to consider filling our own time rather than Outlook telling us what we should be doing?

New Facebook push notifications will mean mobile dominates FB usage, even in the office

Marco Bertozzi:07:01:10
Discussion around whether or not Facebook should be banned in the office has pushed more and more people towards using mobile as the primary route to Facebook interaction. The numbers are impressive about how much people update their status via their mobile.

Now work will arguably be more interrupted than ever as people to take up Facebook’s new 3.1 update that allows push notifications to your iphone. At least before people often left FB open on their screen and could see messages easily, now they will be shovelling through their bags and desks as their phone beeps with that expectant moment when you wonder which of your friends has sought you out! The facts according to Razorfish annual study – Razorfish Feed – are scary for the workplace, apparently the average connected person updates their FB pages every 37 minutes, the full report can be found here:

Click to access Razorfish_FEED09_Webinar.pdf

Facebook is part of life now so I think offices that ban its use need to get over it as it is here to stay and part of our communication, I would rather see banned the trend of recent years of everyone wearing headphones at work. It is the most depressing of sights to see a bank of people all with headphones, no one learning from each other, no one knowing if your team member is talking utter rubbish on the phone. The office has changed, lets worry about things that stop people communicating rather than things that encourage it.

Google Nexus One launches at 6pm today..here is what to expect

Marco Bertozzi:05:10
All the rumours suggest the Google Nexus One phone will launch today at 6pm. I think the hype is bigger than the phone to be honest but why not see for yourself. Engadget has done a topline review of the phone, click below to see what they think..if I had seen the phone, which of course I have not, I would say it is underwhelming..

The cost without contract will be pretty much on par with the iPhone so its not quite going to be the phone of the people but will challenge the iPhone, it will also be unlocked so accessible to all if you fancy splashing out.

iPhone app for Linkedin upgraded

Marco Bertozzi:31.12.09
After what seems an eternity Linkedin have at last upgraded their iPhone application to a more sophisticated and user friendly version. I am not sure why this has taken so long when you know how many new versions have been produced by the other social networking services.

Every button provides a well known Linkedin service

What is strange is that Linkedin really should have been ahead of the game as their game is business networking and the iphone could have been a valuable piece of armoury for Linkedin if they had got this service up and running quicker. All the stats indicate that Facebook users do most of their updates via their mobile, this is something I am sure Linkedin are well behind on.

The most interesting option is the ability to Bluetooth profiles between users which would have been invaluable as all the networkers converged on the conferences around the world, iphone in hand. I think there could be more options based on geo based searches, a little like the way Twitter has transformed conferences by people following each other as they tweet, could Linkedin not have a similar option for those using Bluetooth and within range?

Anyway it’s here now and it’s a good layout, a little too similar to the Facebook layout but at least a lot simpler than before. They have broken out all the various things you can do with Linkedin and given each one of them a button so now the application 100% replicates all you can do on the PC which has to be a good thing. Now they just need to make the most of what mobile can offer.