I have been on Twitter for some time now and regularly suffer abuse for Tweeting too much by my best friends and colleagues who are still writing on chalk boards, but I am nothing compared to the professional corprorate Twitterers. You can spot them – they all have beautifully turned out glossy corporate photos. They all have a list of things they do as long as your arm normally including some of the following:
The one thing they rarely have is any discernible job – company names often missing from their descriptions yet they always have huge amounts of followers, often well over 20K. I have noticed these guys over the last few years because they often follow me. I never follow them back as they usually churn out a range of corporate rubbish that can never be pinned down to any particular sector and are most obviously sent by robots rather than humans.
After a period of time – I am unfollowed. ALWAYS. The reason is not because my tweets are equally dull (some may disagree) but because I did not follow them and so you are culled. I understand that I guess but who is following them? What are they getting from them and more importantly who are they? How do they get to tens of thousands of followers?
Here are just three gems who have unfollowed me in the last few days. If you have some equally mad corporate twitterers then try and engage them in banter – its not that successful. I think we should start a cull of these strange creatures – if you are one and reading this by all means tell us more!
– New media alchemist & big data forager. Synthesizing, optimizing, analyzing social-mobile-local. AdTech Geek, Foodie, Dog Lover, Music Maker.
– Rocket Scientist Re-Engineering Healthcare, Former Aerospace/Defense Exec, Notre Dame PhD, X Tech Ventures CEO, Futurist,